{"title":"NEW ARRIVALS","description":"\u003cp\u003eShop new Baby Phat arrivals featuring fresh drops across velour sets, denim, statement tops, and standout everyday essentials.\u003c\/p\u003e\u003cp\u003eUpdated regularly with the latest silhouettes and seasonal color stories, this collection is your first stop for new releases.\u003c\/p\u003e","products":[{"product_id":"anniversary-varsity-jacket","title":"Anniversary Varsity Jacket","description":"\u003cp\u003eThe Anniversary Varsity Jacket brings classic collegiate style in a bold magenta body with cream sleeves, striped trim, and Baby Phat lettering across the chest. The structured silhouette feels polished while still easy to wear.\u003c\/p\u003e\u003cp\u003eMelton wool and genuine leather give the jacket a premium, substantial finish, while 25th anniversary patches add a collectible edge. 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